The latest edition of Zoomark was a key meeting point for manufacturers and distributors in the international pet industry. Held from May 5 to 7, the show brought together more than 1,000 exhibitors from 56 countries, mainly from Europe, as well as the United States, Asia and the Middle East, attracting around 31,000 visitors.
At Picart, we took advantage of this strategic event to strengthen our market positioning and explore new business opportunities.
A key event for expansion
Picart‘s CEO, Joan Icart, highlights the positive impact of the fair, where more than 100 companies from the sector visited our stand.
“Zoomark has been an incredible opportunity to connect with customers and strategic partners, consolidating key alliances and opening new doors in the market,” he says.
One of Picart‘s main objectives at Zoomark was to identify new strategic partners in Europe for the expansion of our natural and quality nutrition products, values that define our brand. The balance has been very positive, with discussions with distributors and customers in countries such as the Netherlands, Italy, Poland, Lithuania, Romania, Lebanon, Canada, United Arab Emirates, Czech Republic… leading to promising agreements.
Presentation of the Select Diet range
Among the novelties presented by Picart at Zoomark, the introduction of the new Select Diet range, designed to address specific health needs in adult dogs, stands out:
The market response has been exceptional, as the new range has generated commercial interest and strategic conversations with distributors, who have shown great interest in incorporating these products into their catalogs.
Looking ahead
Zoomark has not only been a commercial showcase, but also the start of a new project that we will be unveiling very soon. This launch will represent a further step in Picart‘s innovation and commitment to sustainability, reinforcing the evolution of the product range.
In addition, the fair has confirmed a growing demand for functional products that meet their needs at every stage of life. Picart continues to evolve in response to these changes, offering innovative solutions that make a difference.
“The fair is not only a space to showcase our products, but a key platform to strengthen the relationship with our partners and enhance our growth,” highlights Joan Icart.
With new commercial agreements, knowledge of trends and a clear vision for the future, we will continue working to offer products of the highest quality and remain a trusted benchmark in the feeding of our loyal four-legged companions.